1300 EZYCALL’s Connectdirect service enhances franchise’s advertising campaigns
1300 EZYCALL is a specialist consulting firm dealing with telecommunications and PhoneWord based marketing. The advertising and PR business assists firms in identifying a good and compelling PhoneWord and in installing a suitable connection setup for the client’s business. The two primary types of connection afforded by the advertising business to clients are the Customerdirect and the Connectdirect.
PhoneWords significantly enhance the effects of the promotional activities of a firm. 1300 EZYCALL’s PhoneWords work well in tandem with other ongoing promotional campaigns of the firm and assist in significantly increasing the response rates and the financial turn over for the client.
1300 EZYCALL’s Customerdirect service caters to the needs of clients with an existing telecommunications network who want to integrate the PhoneWord service into that setup. The advertising and PR business assists such clients by choosing an appropriate PhoneWord and then incorporate that service into its current telecommunications setup.
The Connectdirect service is a system developed particularly for franchises. For this network, the advertising business provides a number of routing alternatives. Based on the requirements of that particular business the advertising and PR business is capable of setting up either ‘exchange’ routing or ‘post-code’ routing. 26.10.2007










