
In order to instil the importance of quality control into new Chooks franchise partners we operate a two-month in-house training program that provides direct insights into the decades of experience available through our management team.
This rigorous induction covers business management, administration, marketing, computer systems, staff supervision, financial modelling and all the practical skills required to run a successful fast food franchise.
You will don an apron and a cap, learn the right way to cook a chicken and how to treat customers in order to generate repeat business through your Chooks franchise.
Finding the right location
There is no doubt that fast food franchise partners perform better when they feel an affinity with the area in which their store will be operating.
So at the food franchise we believe it is important to put a great deal of effort into finding the right location for each individual franchisee.
We start by asking prospective fast food franchise partners to nominate the general area in which they want to work. Then we conduct demographic studies and competitive profiles. Once we have pinpointed a suburb, we work together to find the perfect store.
While this Chooks franchise process may require a degree of patience from anyone that’s keen to get started, it is a critical step that can’t be rushed.
Fortunately, because of the small size of our premises and their potential to attract high store traffic, we have an increasing number of fast food franchise sites being offered to us by landlords and developers.
Multiple opportunities
Through constant refinement we have developed a Chooks franchise system that not only delivers a high return in a low investment, but one that is easily replicable.
When experienced franchisees start making comparisons they soon realise they can buy a Chooks franchise for a fraction of the cost of another business with similar profit levels. So people often want to buy several Chooks stores at once and become what is known as a “multiple-owner”.
While we encourage multiple-ownership we prefer it if people get to know our culture one store at a time, because the disciplines required to run a Chooks franchise outlet are different to those required elsewhere and nobody can learnt those skills overnight.
If you are thinking of becoming a multiple owner we’d like to help you realise that goal, but our objective is to minimise the risk of failure and maximise the chance of success of your fast food franchise.
The bottom line is simple: The faster you grow the faster we grow and everything we do is designed to achieve the optimum level of growth for everyone.
4-Oct-2006