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SuperGeek.com.au: a franchise to watch

Concept: Mobile PC support and repair.
Territory: Australia.
Training provided: Two weeks and ongoing.
Marketing support: TV, radio, Yellow Pages.
Agreement terms:Ten years + renewals.
Number of units: 12
Investment required: From $35,000
Business established: 2003
Franchising commenced: 2004
Qualifications required: Computer repair and diagnostic skills.  

Q&A with Phill Deer, Managing Director SuperGeek.com.au 
Where do you see your franchise in 12 months’ time?
We’re projecting a doubling in size over the next 12 months as we expand out of Queensland to open up the NSW market and commence operations in Victoria.  

Why is your sector set for continuing growth?
Increasingly, clients are asking for service in the home or small office to avoid the inconvenience of unplugging their computers and taking them to a technician. SuperGeek.com.au provides this service in a fast and affordable way with a simple guarantee – if we can’t fix it, it’s free.  

What are you looking for in a star franchisee?
Our star franchisee is a geek who loves helping people with computers – simple as that. Typically, our Geeks have experience in all facets of computing, and truly great Geeks can communicate technical information in layman's terms so that our clients understand what work is being carried out, as it happens.

23-Jul-2007

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