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Kellie Toohey, franchisee with Fernwood Women's Health Club

Everything runs in threes - mother of three Kellie is the franchisee of three Fernwood Women's Health Club centres in the ACT in Belconnen, Canberra City and Gungahlin.

"I started in the fitness indus­ry in 1998 and now I work full-time in the businesses (currently teaching eight group fitness classes per week) as well as continuing my Bachelor of Education in Primary Teaching studies in a very, very part-time basis at the University of Canberra.

"My motivation for being a franchise partner was definitely in the opportunity. I was already managing the club that was offered to me. My husband (retired firefighter, Sean) and I were up for the challenge and excited about the opportunity.

"Out of attitude, aptitude and acumen, you must have atti­tude - especially being part of a sports and fitness franchise. You have to have confidence in the franchisor and understand and appreciate that they make decisions with a lot in mind.

"You must understand that it is important to them, and in their best interests that the company and its franchise partners succeed.

"The only difficult part of becoming a franchise partne was dealing with the banks. Like everything else when dealing with them, it is not an easy process and they only have their best interest in mind!"

16-Oct-2008

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More Fernwood Women's Health Club franchise articles

  • Lose weight solutions from Fernwood Women's Health Club franchise (23-Apr-2008)
    ...Fernwood Women's Health Club franchise is an ultimate choice in women health and fitness in Australia. The sports and fitness business was established by Diana Williams who recognised a need for women to have their own special space. The lose...
  • A feminine touch to the Hall of Fame (15-Jan-2008)
    ...Williams, the founder of Fernwood Women's Health Clubs, is the first woman formally inducted into the Franchise Council of Australia's (FCA) Hall of Fame. Just four years old, the Hall of Fame is designed to recognise and pay tribute to the...
  • Fernwood franchise founder gets personal (26-Jun-2007)
    ...According to Diana Williams, founder and executive chair of Fernwood Women’s Health Club, small businesses can offer women better opportunities of promotion and greater success than a corporate career. “It is difficult for women to break through...
  • Fernwood franchise for sale (1-Feb-2007)
    ...is 65 per cent higher than that of company-owned clubs, with the highest profit of $930k showing in 2005."Fernwood Women's Health Clubs was established in 1989 as a single club in Bendigo, Victoria. Today, Fernwood claims to be the largest women's...
  • Fernwood franchisor finalist for Telstra Business Women’s Award (25-May-2006)
    ...Through the success of Fernwood Women’s Health Clubs, founder Diana Williams was announced as the finalist for the 2005 Telstra Business Women’s Award for Victoria, hosted at the Sofitel Melbourne on 7 October.With 65 health clubs across Australia...

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