“Like many others, at first, I was excited by the opportunity to work part time and earn what I was told would be a second full time income,” says Jeanelle Boyce, Jumping J-Jays franchise partner since May 2004.
David and Jeanelle Boyce have two young children and David works full-time Monday to Friday in the horticultural industry. Jeanelle is a web consultant. When they started their inflatable castle franchise business they had no idea what was about to happen.
“We did eight weeks training, organised ourselves with the starting kit of 10 castles and started doing the weekend deliveries,” says David. “And then it began to take off. We are not in a metropolitan area so we had planned for a slow start.
“Even with good business planning we thought that our first year would be tough, but that in our second year we would hit our targets. We were told the second year would be better financially because the benchmark 40 percent repeat business would kick in.“It was eight months from May to December. But we really took May to get organised. For the year we turned over a gross income of $86,740. We were ecstatic with the result and are looking forward to the results for 2005.”
The bouncy castle franchise started in 1997 to provide an extensive range of inflatables to capture the backyard party market. It is now a leader and innovator in backyard inflatable entertainment. Through product innovation and design, founder John Newton single-handedly created what is now widely know as the ‘combo’ castle, featuring both a jumping room and bouncy slide. The company is now the largest of its kind in the world.
15-May-2006