The new face of healthy fast-food,
Trios Fresh and Tasty, is set to make its debut in Maroubra after securing a location for a new franchise in the Pacific Square shopping centre.
Trios Managing Director Mr David Elia said the Victorian based company had been searching Sydney for the right location and Maroubra was quickly identified as an optimal site.
“We were looking for a vibrant Sydney suburb with strong population growth and plenty of business franchising opportunities,” Mr Elia said.
“The new Pacific Square shopping centre in Maroubra proved to be an ideal location to satisfy these requirements.” The new store will provide employment for a number of Maroubra locals.
Trios, the brainchild of brothers Elias, Sam and David Elia is already enjoying immense success in its existing New South Wales franchises, Miranda and Mac Arthur Square, thanks to its signature product the Laffé Wrap™.
The special wrap, based on Lebanese bread that the brothers used to help their Mother make every second Friday because it was not available in supermarkets, has become the lifeblood of a business worth $10 million.
Mr Elia said the company was now interested in hearing from locals keen to go into business and operate a profitable franchise in the heart of Maroubra. “One of the greatest benefits of franchising is that you get to go into business for yourself, but not by yourself; full support and training is provided”.
“We did our research and found that Australians eat more than 450 million sandwiches annually and more than a third of the money spent on food is going towards meals prepared outside the home, so that gives us great scope to own a good portion of the market.
“We have a unique product that answers the needs of a health and taste driven, time-poor consumer, which is unusual in the
fast food game but it is obviously a recipe for success as all of our stores have experienced continued customer growth and increased profit margins.
“We have also set up the Trios Food Group so franchisees have the opportunity to manage multi-site operations if they chose to expand their business. Maroubra is a thriving coastal suburb and once Trios is introduced demand may skyrocket.
“Essentially, anyone who wants an improved lifestyle and has a passion for good health and good food can run a successful Trios franchise,” Mr Elia said. Mr Elia said franchisees did not need to have any prior experience in the food industry as full training was provided.
“The only prerequisites are passion, good communication and a commitment to healthy living. From what I have seen people on the coast optimise these qualities already, so we shouldn’t have any problem finding the right franchisee.
The company has a distinct style with its unique, trendy stores offering over 28 meal options, all of which are unique to Trios and offer an extensive variety of tasty Laffé Wraps TM, hand tossed salads and baked spuds. In just over three years Trios has experienced great success with 14 stores throughout Australia and the Middle East. The new store in Maroubra will be the company’s third in New South Wales.
16-Jul-2007