
The new face of healthy fast-food made its debut in Cheltenham on 29th November when ‘fresh and tasty’ wrap franchise,
Trios, opened at Westfield Southlands Shopping Centre, providing locals with its unique healthy Laffé Wraps™ and salads.
The new store sells Trios’ signature Laffé Wraps™ which are made with authentic flat bread specially developed by Trios.
The unique bread has been adapted to suit different dietary requirements and is available in three varieties – linseed, sourdough and wholemeal, all of which are high in fibre and Omega 3, and low in fat and salt.
Trios Managing Director and Co-Founder, Mr David Elia, said he was excited to introduce Trios’ fresh and tasty meal options to the Cheltenham community.
“We’re looking forward to meeting our customers and hope locals enjoy our wide range of make-your-own Laffé Wraps™,” Mr Elia said.
“Our wraps provide a great alternative not only to fatty fast-food, but also the traditional sandwich because they are made with a light bread that leaves you feeling satisfied, without being bloated. “Trios is a unique concept and no one else currently specialises in healthy wraps, salads and baked potatoes.
“A Trios Laffé Wrap™ is a nice change from the traditional sandwich because it’s satisfyingly different, as well as being good for you.”
Mr Elia said Trios was keen to get involved with the local community and would look at developing relationships with local organisations to provide support where possible.
“We believe it’s important to support the local communities in which Trios operates; we appreciate the local support and in return, we like to give something back.
“We always welcome requests for local sponsorship and will try to help out wherever possible,” he said. Trios also runs regular promotions and will soon implement a customer loyalty program, giving customers the opportunity to win some great prizes.
“We want to let the Cheltenham community know that Trios is a fun brand that values its customers,” Mr Elia said. A recent survey released by BIS Shrapnel found consumers wanted
fast food that was low in fat and cholesterol. “For the person on the go, there are very few healthy eating options available,” Mr Elia said.
“Our products fill a void in the marketplace by providing delicious, healthy meal options that are made up of quality ingredients.
The new store paved the way for approximately 12 local jobs to be created in the region.
With the store’s crisp green corporate colours and friendly staff, Cheltenham locals won’t miss Trios in the Westfield Southlands food court. Trios was founded in 2002 by brothers, Elias, Sam and David Elia. There are currently 13 stores operating throughout Victoria, with immediate plans to expand into New South Wales and Queensland.
9-Jul-2007