
Biscuit shares with us its experience in assisting a client build his business name and brand. The client had planned for a furniture business, and the business services firm developed a complete brand for his store and implemented all the required tools needed to start the business. The marketing business had coined the name Love Furniture and the brand is now a high performer.
In creating the name and brand for Love Furniture, Biscuit involved itself in the process of naming; logo design; USP and slogan development; stationery; store signage; internal banners and window displays; floor plan flow and proposed structural requirements; website design and development; full advertising campaign; photography direction; direct mail piece; colour consulting; price tags, stickers and T-shirts.
Nathan Gray, Managing Director, Love Furniture, says ““The perfect marketing approach doesn’t just happen. It requires innovation, inspiration, and an eye for detail. It also requires hard work and a reliable network of resources. That’s why Love Furniture wouldn’t think of any other company but Biscuit to handle our branding. Biscuit provides the design creativity demanded to capture the attention of today’s modern consumer. Proven as being the experts in getting the word out, Biscuit provides the media visibility that generates results for businesses – and for Love Furniture that translates into $$$. The branding Biscuit has provided for us as a start-up business has proven invaluable. THANKS BISCUIT!!”
3-Jan-2008