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Grill'd Franchise

Grill'd
Concept:
Retail Healthy Burgers
Territory:
Australia
Training Provided:
Ongoing (initial 6 weeks)
Marketing Support:
Metro & regional
Agreement Term:
5 + 5
Number Of Units:
12
Investment Required:
$350,000 - $450,000 (total)
Business Established:
2004
Franchising Commenced:
2005
Qualifications Required:
Committed, driven and passionate people

About Grill'd
The Grill'd concept delivers a healthy burger experience unlike any other. The business model has commercial viability and strong consumer appeal, capitalising on increasing demand for healthy, great tasting and convenient meal solutions.


The Grill'd senior management and ownership team is professional and reputable, with extensive marketing, retail and sales experience across small, medium and large sized businesses. Great importance is placed on branding, teamwork and a strong culture that sets us apart from competitive offers.

The first Grill'd store opened in the Melbourne suburb of Hawthorn in March 2004, offering quality, fresh, healthy, meal-sized burgers made from 100% beef, chicken breast, lamb and veggie patties. Many of the burgers incorporate non-traditional quality toppings such as cranberry sauce, roasted capsicum, Brie cheese, avocado, etc. Customers can choose to dine-in or take-away and part of the Grill'd experience is watching the delicious, made-to-order burgers being cooked on the flame grill and dressed with fresh toppings.

The overwhelming response to the concept led to the quick succession of additional stores, with nine stores currently in operation and numerous more in the pipeline in Victoria and interstate.  The success of the concept is now providing an exciting franchise opportunity for the right people to join our dynamic, growing company.
 
We are looking for franchise partners with: 
- a positive attitude
- a willingness to work hard as an owner / manager and to follow the Grill'd guidelines and systems
- a strong customer service focus
- excellent leadership and communication skills
 
A background in retail / food / hospitality and previous business management experience is ideal but not essential.
 
Please click on the Web Link above for more information!
Contact Grill'd :
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Grill'd franchise articles

  • Popular beef burgers from the Grill'd franchise (21-Apr-2008)
    ...Grill'd franchise provides customers in Australia with fresh and healthy burgers. Burgers from the fast food business are high in minerals and vitamins such as folate and magnesium. The most popular dishes available at the beef burgers franchise...
  • Grill'd franchise question and answer (26-Jun-2007)
    ...Commenced Operating: The first restaurant opened in Hawthorn, Melbourne in March 2004 Number of Outlets: We operate nine restaurants; six of which are company owned and three are franchised. We have signed another three leases and by the end of...
  • Millionth burger marks milestone for Grill'd franchise (19-Jun-2007)
    ...Grill’d, the healthy burger franchise, has recently flipped its millionth burger. The chain was founded in Melbourne in 2004 by Simon Crowe, who wanted to offer a fresh and healthy alterna­tive to the traditional burger.   “I think...
  • The Grill’s franchise talks (27-Nov-2006)
    ...What do you consider to be your product offering's unique selling point?The Grill’d franchise concept delivers a healthy burger experience unlike any other. The business model has commercial viability and strong consumer appeal, capitalising on...
  • The Grill’d franchise DC Strategy (26-Jul-2006)
    ...Melbourne-based healthy-burger business Grill’d will this month launch a nationwide search for franchisees as it launches an ambitious plan to have 25 outlets open by the end of 200 and 80 within five years.“I believe, in our case, we will do...
  • Franchising working for Grill’d. (19-May-2006)
    ...The Grill’d franchise has announced its intention to franchise. Grill’d, which has tapped into a niche market for a healthy burger offering, was founded by Simon Crowe, a former international brand manager with Foster’s, in early 2004.Crowe says...
  • Grill’d franchise celebrates (16-May-2006)
    ...The Grill’d franchise, the Melbourne based chain of specialist burger bars is starting the year in celebratory mode. This month it celebrates the second birthday of its first store in Hawthorn, and next month it plans to open its first franchise...
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Grill'd Pictures:

Grill'd