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Dymocks Franchise

Dymocks
Concept:
Booksellers
Territory:
All States & Territories
Training Provided:
Yes
Marketing Support:
National & Local
Agreement Term:
5 + 5
Number Of Units:
Over 70
Units Outside Country:
14
Investment Required:
$400,000 +
Business Established:
1879
Franchising Commenced:
1986
Qualifications Required:
Highly Motivated, customer focused people

About Dymocks
Dymocks is a franchised network of retail book stores based on the traditional style bookstore, providing an extensive range, excellent customer service and value for money in a comfortable retail environment.


Dymocks stores are run and owned by individuals who have a genuine interest in books and are passionate about providing the very best in customer service. 
The Dymocks franchise system offers:
  • more than 125 years of bookselling experience which means that all aspects of our operation have been tested in a real commercial environment;
  • the opportunity to use Dymocks' good name and a reputation for excellence in bookselling;
  • the benefit of large scale advertising which no small business could individually afford;
  • a set of operating systems;
  • training and guidance
  • access to group buying arrangements, and;
  • experienced advisory staff to help your business grow.
Leading market position
 
Our research shows that when it comes to reputation, experience, professionalism and service, customers rank Dymocks first against its competitors.  The company also ranks first in satisfaction scores against key competitors on range, price and store locations. 
 
Dymocks continues to grow and gain market share through its customer service, effective ranging and stock management practices.  Dymocks marketing objective is to create top-of-mind awareness, while reinforcing a market position as a leading bookseller with an extensive product range, excellent customer service and value for money.
 
Right now, Dymocks is looking for passionate, experienced and energetic Retailers as partners to own and manage new stores in Australia, and New Zealand, under a new and accessible franchise ownership model.  The Franchise ownership model has been set up to assist retailers who are focused and motivated with strong business acumen, into the business.  
 
Our model provides a wonderful opportunity in gaining access to a blue chip brand. Franchise owners tap into Dymocks solid gold reputation to work together with Dymocks to grow the Dymocks brand and business for mutual benefit.
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Dymocks franchise articles

  • Dymocks Digital – Books on the Move! (19-Oct-2008)
    ...forefront of E commerce as one of the first Australian companies to offer an enabled transactional website in 1998, Dymocks is set to launch another first by expanding its on-line offerings to include a comprehensive range of digital...
  • Dymocks Digital…..the next chapter is about to begin! (19-Sep-2008)
    ...on from the success of their digital book launch in November 2007, Australian bookseller Dymocks have struck their first virtual deal directly with a publisher, Macmillan Publishers Australia, which sees more than 750 Macmillan ebooks...
  • How the Dymocks franchise is proving loyalty rewards programs work (29-May-2006)
    ...Dymocks franchise has embraced the loyalty initiative and, within a few short months, already has both its franchisees and its customers reaping the rewards.The retail franchise had a pre-existing, well-established, mature loyalty program that...
  • The Dymocks franchise better than a good book (23-May-2006)
    ...franchise stores are run and owned by individuals who have a genuine interest in books and are passionate about providing the very best in customer service. The Dymocks retail franchise system offers:• more than 125 years of bookselling...
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